hairshots2theworld.com has been launched, providing salons with a new, cost and time-effective way to distribute hair fashion photography to over 100 magazines in more than 40 countries.

“This new service is already being hailed a God-send by hairdressers,” Founder of Hair Shots 2 The World, Leanne Cutler said. “Hair industry PR firms and marketing departments are also welcome to outsource to us as we can save them time and money too.

As the official marketing firm of the 2008 Melbourne Writers Festival, Siren Marketing helped the festival increase box office sales by 40% to $580,000 and increase audience numbers by 17% to more than 45,000 people.

"Victorians and tourists alike lapped up the 10 days of extraordinary programming that offered 300 authors presenting more than 250 events," Siren Marketing's Leanne Cutler said.

She said that the festival's move to Federation Square, re-branding and a brilliant world-class program made the festival a dream to market.